Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1075
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dc.contributor.authorKeller, Kevin Lane-
dc.date.accessioned2024-09-23T11:52:50Z-
dc.date.available2024-09-23T11:52:50Z-
dc.date.issued2013-
dc.identifier.isbn978-0-13-266425-7-
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/1075-
dc.language.isoenen_US
dc.publisherPearson Education Limiteden_US
dc.subjectBrand name products—Managementen_US
dc.titleStrategic brand management 4th ed.en_US
dc.title.alternativebuilding, measuring, and managing brand equityen_US
dc.typeBooken_US
Appears in Collections:Policy & Strategy

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