Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1170
Title: Brand management
Other Titles: research, theory and practice
Authors: Tilde Heding
Keywords: Brand name products–Management. 2. Branding (Marketing)
Issue Date: 2009
Publisher: Routledge
URI: http://localhost:8080/xmlui/handle/123456789/1170
ISBN: 978–0–203–99617–1
Appears in Collections:Marketing Management

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