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Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Peter, J. Paul | - |
dc.date.accessioned | 2025-01-23T07:49:09Z | - |
dc.date.available | 2025-01-23T07:49:09Z | - |
dc.date.issued | 2010 | - |
dc.identifier.isbn | : 978-0-07-340476-9 | - |
dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/1446 | - |
dc.language.iso | en | en_US |
dc.publisher | McGraw-Hill/Irwin | en_US |
dc.subject | Consumer behavior. 2. Marketing. | en_US |
dc.title | Consumer behavior & marketing strategy | en_US |
dc.type | Book | en_US |
Appears in Collections: | Customer Service |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
consumer-behavior-amp-marketing-strategy-ninth-edition.pdf | 8 MB | Adobe PDF | View/Open |
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