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Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Cateora, Philip R. | - |
dc.date.accessioned | 2025-01-23T11:15:49Z | - |
dc.date.available | 2025-01-23T11:15:49Z | - |
dc.date.issued | 2011 | - |
dc.identifier.isbn | 978-0-07-352994-3 | - |
dc.identifier.uri | http://localhost:8080/xmlui/handle/123456789/1450 | - |
dc.language.iso | en | en_US |
dc.publisher | McGraw-Hill/Irwin | en_US |
dc.subject | . Export marketing. 2. International business enterprises | en_US |
dc.title | International marketing | en_US |
dc.type | Book | en_US |
Appears in Collections: | Marketing Management |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
international-marketing-15th-edition.pdf | 29.64 MB | Adobe PDF | View/Open |
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