Please use this identifier to cite or link to this item:
                
    
    http://localhost:8080/xmlui/handle/123456789/1518| Title: | The Fundamentals and Practice of Marketing | 
| Authors: | WILMSHURST, JOHN | 
| Issue Date: | 2002 | 
| Publisher: | Butterworth-Heinemann | 
| URI: | http://localhost:8080/xmlui/handle/123456789/1518 | 
| ISBN: | 0 7506 5449 X | 
| Appears in Collections: | Marketing Management | 
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| The Fundamentals andPractice of Marketing.pdf | 4.2 MB | Adobe PDF | View/Open | 
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