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dc.contributor.authorAlsem, Karel Jan-
dc.date.accessioned2025-03-12T08:33:30Z-
dc.date.available2025-03-12T08:33:30Z-
dc.date.issued2024-
dc.identifier.isbn978-1-003-38148-8-
dc.identifier.urihttp://localhost:8080/xmlui/handle/123456789/1552-
dc.language.isoenen_US
dc.publisherRoutledge , Taylor & Francis Groupen_US
dc.subjectMarketing Managementen_US
dc.titleStrategic Marketing Planning SECOND EDITIONen_US
dc.title.alternativeA Step-by-Step Approachen_US
dc.typeBooken_US
Appears in Collections:Marketing Management

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