Please use this identifier to cite or link to this item:
http://localhost:8080/xmlui/handle/123456789/1152
Title: | Managing customer experience and relationships |
Other Titles: | a strategic framework |
Authors: | Peppers, Don Rogers., Martha |
Keywords: | : Customer relations—Management. | Consumers’ preferences. | Relationship marketing. | Information storage and retrieval systems—Marketing. |
Issue Date: | 2017 |
Publisher: | John Wiley & Sons, Inc |
URI: | http://localhost:8080/xmlui/handle/123456789/1152 |
ISBN: | 978-1-119-23982-6 |
Appears in Collections: | Marketing Management |
Files in This Item:
File | Description | Size | Format | |
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Managing Customer Experience and Relationships_ A Strategic Framework ( PDFDrive ).pdf | 9.2 MB | Adobe PDF | View/Open |
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