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Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/1410
Title: Strategic marketing: planning and control. – 2nd ed
Authors: Drummond, Graeme
Keywords: Marketing – Management
Issue Date: 2001
Publisher: Butterworth-Heinemann
URI: http://localhost:8080/xmlui/handle/123456789/1410
ISBN: 0 7506 5236 5
Appears in Collections:Marketing Management

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