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Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/718
Title: Marketing plans for service businesses
Other Titles: a complete guide
Authors: McDonald, Malcolm
Keywords: Service industries—Marketing. 2. Service industries—Planning
Issue Date: 2011
Publisher: Wiley Publishing, Inc
URI: http://localhost:8080/xmlui/handle/123456789/718
ISBN: 978-1-119-95186-5
Appears in Collections:Marketing Management

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